allendalepharm Chapter 264
Chapter 264
With the release of the game name "Dragon Totem", the number of retweets of this series of buildings, especially ancient building videos, has reached a new level, and at the same time, the number of fans of the "Dragon Totem" account has also begun to enter a stage of explosive growth, increasing by another 10 million or 20 million in two days!
Faced with this proud achievement, Qiao Changsheng was very satisfied, gave a thumbs up to the middle-aged man sitting opposite his desk, and praised him sincerely:
"President Song, you are still smart, worthy of being a figure and leader in the Chaoshan business community, if you don't make a move, it is extraordinary, this trick is four or two thousand pounds, I can be regarded as completely convinced!"
Sitting opposite him was the same Song Zong and Song Yuanzheng who repeatedly emptied the fixed water machine room, but won him a reputation for meticulousness, glance at the board, nitpicking, and stubbornness!
Since Qiao Changsheng and Mr. Song have successfully cooperated several times, Mr. Song will come to Zhonghai to chat with Qiao Changsheng when he has nothing to do. One day at the end of August, Song Yuanzheng came to chat with him again, talking about his recent "tragic situation", and poured bitter water:
Now President Song and his company are a small and famous alternative existence in Dingshui and even many suppliers of server products in the Yangtze River Delta region!
I can't tell whether this reputation is good or bad, anyway, his company, now in a very strange state, as if such a reputation, contagious, all employees of his company, gradually began to show irrational pursuit of quality.
The essence of businessmen, mercenary Song Zong, is very troubled by this matter, because too much pursuit of construction quality, is to pay a high cost, he is just using quality problems as an excuse, cut off a few batches of servers, and sell another high price, how to get to the end, their company really put that unwarranted, "nitpicking" hat, to themselves a solid one!
For example, other companies line up, how to come simply, try to walk in a straight line, can be fooled, really can't stuff into the ceiling, anyway, from the outside looks neat, and in the invisible place, it is all a mess. Almost everyone does this, saving labor and materials.
However, their company now has a reputation for "meticulousness", and when the project is under construction, people will come to visit, and they have to record their construction process and take it back as teaching materials.
Fortunately, the employees under him really looked at the board one by one, neatly, painstakingly, laboriously, and materially, and took the line out of the textbook level, so that those who came to observe were full of praise and amazement, and commented like this:
"Boss Song really deserves his name!" Construction is serious to the extent of their company, how much manpower, material resources, and more unjustified money will be spent, but just such a dry method, you can still have a fart money to earn!
"Gee, it's worthy of President Song, it's really a model for my generation!" It is rumored in the rivers and lakes that Boss Song is a 'virgin' and 'neuropathy', which is not right, he is obviously a 'naïve'! "
Mr. Song was very angry at first, and it was not good to hit himself in the face in public, so he privately asked the construction manager, don't be so rigid and rigid, save it, and then continue like this, do one, lose one, their company simply go to charity!"
As a result, the project manager is also helpless, saying that there is no way to fool, their company is now famous, every time a project is completed, Party A shows off like looking for people to visit and learn, and use their project as a model project! People who come to visit, they are all looking for problems everywhere with a magnifying glass, but where they are not done well, isn't it a public execution?
Song Yuanzheng pondered, it was really like this, and he couldn't think of any other good way for a while, so he could only sit and choke with the project manager...
Therefore, some small projects do not invite their family to participate in the bidding at all, and even if his family bids, they will be politely rejected by Party A, the reason is that "small temples cannot accommodate big Buddhas", they simply cannot afford the high standards and strict requirements of Song General Company, and the cost is too high.
However, surprisingly, some large-scale projects, but frequently extended olive branches to them, especially some countries, provincial data centers and mobile, Unicom, telecom large-scale computer rooms, repeatedly invited their home to bid, although such bidding is often fierce competition, but in less than two months, their company is inexplicably two large projects!
In this way, the number of projects in their company is getting smaller and smaller, but the scale of a single project is getting bigger and bigger, and the company's profit can barely be the same as before!
Why did the big project take on but the profit did not rise significantly?
Alas! Don't mention it!
Now their company, in addition to the boss of Mr. Song, from the project manager to the ordinary employees, is extremely strict about quality! Let's just say that the construction workers on the front line of the company have reached the paranoid degree of a network cable that cuts the outer skin of the dot and the entire line is completely replaced!
And such a serious and responsible worker, how can you not be embarrassed to give less to others, right? First-class skilled workers must have first-class wages, in case who is dissatisfied with wages, deliberately fools and copes with it in construction, or even deliberately creates some "accident" or something, must not ruin the good reputation that their company has inexplicably established?
Fame is a double-edged sword, it is difficult to establish, but it is easy to destroy it, and once a company with a good reputation falls, its end is not as good as those companies that are not so good in reputation
, originally these large projects should be very profitable, quickly cut by the high cost of various costs by more than half, so that Mr. Song is really distressed!
The experience during this period also made Mr. Song personally experience what is called "killing" and what is called "grilling on the fire"!
His Song Expedition is a living example!
Listening to President Song's explanation of the ins and outs, Qiao Changsheng couldn't stand up straight with a smile, and pointed at President Song and said "deserve"!
Song Yuanzheng looked bitter and said, "
Brother Qiao, I ended up in this field today just to help you, you can't see death and not save it!"
Qiao Changsheng laughed for a while, before he finally held back and said with a smile:
"President Song, I paid a double high price, and you also came to help out for money, you have to carry it clearly, don't make it seem like I made you miserable!" Speaking of which, it should be that you owe me favors!
"When is it time that you are not a dead skin, increase the amount and deliver it to me?" Haven't I pinched my nose and recognized it?
Mr. Song smiled flatteringly, leaned forward, and said:
"The Buddhist family talks about fate, cause and effect, I also started because of you, don't see that my project is getting bigger and bigger now, but I know in my heart that such a day will not last long."
"The peak period of our large-scale computer room construction in Longguo is nearing its end, and according to my method, the road is getting narrower and narrower!"
"The family doesn't say two words, Brother Qiao, you must help me find a way out!"
At that time, Qiao Changsheng was having a headache about how to publicize and promote "Dragon Totem", according to the newly established sales department of Magic Electric Technology Company, in order to quickly make the "Dragon Totem" game famous in less than a month, at least 1 billion to 2 billion advertising fees and channel fees must be prepared!
Qiao Changsheng knows the rules of the game in the hardware market, but he is not familiar with the market operation of software products such as games, looking at the various publicity plans listed by the sales department, and the various market expense budgets, he feels that this money is spent a little unjustly.
It happened that this tricky Song Expedition also expressed his desire to transform, and Qiao Changsheng's eyes rolled and he started his idea...
Qiao Changsheng pondered for a while
and said: "President Song, if you really want to transform, I have a good opportunity here, the market prospects are very broad, and the national level has also given great support, it can be said that it is promising!"
"However, this project requires huge investment in the early stage, and the minimum requirement for us to find a partner is that the strength of the other company's strength must be strong, simply put, it is willing to throw money into it..." Mr.
Song looked at Qiao Changsheng suspiciously, hesitated for a long time, and then asked cautiously:
"Brother Qiao, the tone of your speech, how do I look like a pyramid scheme?" You tell the bottom of my brother, have you also transformed? "
Qiao Changsheng is a black line at the end, and he doesn't talk nonsense, got up and dragged Song Yuanzheng, and went up to the 15th floor....
After experiencing the various scenes of the "Dragon Totem" game, Song Yuanzheng's face was red and restless
, and he fawned to Qiao Changsheng: "Brother Qiao, oh, no, President Qiao!" You're a big deal, I've opened my eyes! From the first day I knew you, I knew that you are an outstanding, ambitious, brilliant and talented young generation of handsome!
"You're not a blockbuster! I said why do you urgently need such a huge computing power server, it turns out that it is all to develop this game! Terrible! Awesome!
"You just said you want to cooperate with me, it's just great, how do you see us working together?"
"Are you going to license the rights to this game to me? I agreed! What is the cost, what is needed from me, you can just say! Clear rules, unspoken rules, I have no problem here..." Qiao
Changsheng glanced at President Song and said,
"What do you want?" Also authorized to you? Stop dreaming!
"As you can see, the research and development of the "Dragon Totem" game is nearing completion, and we are ready to recruit some partners to set up offline physical stores in various regions, specifically to provide customers with virtual real equipment trial experience and training activities, and by the way, sell our company's wearable game equipment, accessories, peripheral products, and provide after-sales service." We also plan to use this platform to regularly organize offline netizen gatherings, so that the physical store can act as a bridge and channel, and at the same time become a player's club!
"According to our company's current plan, in the future, we will recruit one partner in each city through competitive bidding, and you can imagine how fierce the competition will be in the future, especially in a big city like Zhonghai!"
"President Song, don't say that I don't take care of you, brother, now there is such an opportunity, I will take care of you first!"
"As long as you can help our company complete the publicity and promotion of "Dragon Totem" before September 15, so that this game can become a household name as quickly as possible, the three-year operation right of Zhonghai physical store is yours!"
President Song listened to Qiao Changsheng's proposal, lowered his head and pondered for a while before saying, "President Qiao,
you are very shrewd in your calculations!"
"Is your company going to invest a penny in advertising dollars?" Is this making me bear the huge initial publicity fee?
"And your company will probably open an online store too, right?"
"Aren't you just talking about this..."
In the end, Song Yuanzheng still accepted Qiao Changsheng's proposal, signed a cooperation agreement with Magic Electric Technology Company, and obtained the right to operate the Zhonghai physical store for three years at the cost of being fully responsible for the promotion of the "Dragon Totem" game, so there was a "Dragon Totem" account at the beginning, and more than 10 million shots were fans through the sound circle.
Mr. Song is now also full of enthusiasm and satisfaction, and said triumphantly:
"Since it is an online game, it is necessary to use Internet thinking to promote, I have many young engineers who love to play games and watch short videos, they understand the current Internet playing method!"
"We create content and traffic for Douyin, and Douyin also provides us with a platform, which is called a win-win!"
"Mr. Qiao, I can also be regarded as having laid down the blood this time, not to mention anything else, the fees paid to those big V, small V and various media and channel companies in the past few days are not one hundred million!"
"Let's just say it, don't look at the rapid increase in fans now, when it was first launched, those retweets and comments, likes, basically bought with money, otherwise why do you think the fire is so fast?" It's all money thrown out! "
Qiao Changsheng really admires this lively and sophisticated President Song, such a practical and cheap publicity idea, thanks to him for thinking of it! It can indeed be called "less investment, quick results"!
Just invested more than 100 million, and obtained such a miraculous effect, compared to the "losers" in the sales department under his command, I don't know how many times smarter!
Mr. Song then said with a serious face:
"Our team has been paying close attention to and analyzing the structure of fans, and many of the people who originally paid attention to and forwarded these videos were young and middle-aged people who were interested in tourism, archaeology, film and television, humanities, history, etc., and even many were elderly middle-aged and elderly people, so the number of fans of the 'Dragon Totem' account, although it is growing very rapidly, is actually not very conspicuous among the Internet celebrities with many voices and tens of millions of fans."
"The main reason is also because the audience of these videos, mostly young and middle-aged people, belong to the 'silent majority' in the network, can trigger and drive them to actively forward the video, it is already really not easy, in order to really set off a wave, arouse the attention of the whole network, but also rely on the active young generation, they are the Internet 'natives', only by impressing them, can we achieve the desired publicity effect!"
"Through big data monitoring, since we announced yesterday that the source of these videos is the "Dragon Totem" game, the number of retweets and comments on videos has changed qualitatively compared with previous days, young people have begun to pay a lot of attention to and repost these videos, and the average age of fans has also dropped rapidly from about 35 years old to about 28 years old!"
"As the trend of younger fans becomes more and more obvious, the number of video views and retweets is also showing an exponential trend!"
"From tomorrow to the 12th, we are ready to increase the picture of the game characters, battles and various gameplay, and the video release density will be increased to about three per hour, through dense arrays, to achieve wide area coverage!"
"From the 13th to the 15th, I started posting videos about various gaming wearables, and by that time, I would like to bring a little personal goods and some footage of our physical store by the way!"
"Mr. Qiao, just wait and see, if nothing else, by September 15th, we will greatly exceed the task you assigned!" I don't ask you what bonuses you want, videos about our physical stores, don't delete it, hahaha! "